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Image Sizes for Email Newsletters

The images in your email newsletters bring life to the stories you share. Whether those stories share events, business updates, or new items for sale, quality images create better emails! Images in...

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Simple Email Layouts Have Maximum Impact

Email layout is best kept simple. You’ll have a strong response to your Mad Mimi emails if the content and call to action is clear. We’ve mentioned this in a post about email layout and copy, but it’s...

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Email Marketing Best Practices and Tips

We figured mid-week your brain might love an all-in-one place round up of email marketing best practices and tips from Mad Mimi! Email Marketing Best Practices : Design Email Design Begins with the...

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Designing Email Templates (Themes)

At Mad Mimi, we refer to email templates as ‘themes.’ That’s because themes, made up of modules and color schemes, are imminently customizable and not a set, static template that everything has to fit...

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Holiday Email Marketing Idea: Gift Guides

Blogger, and Mad Mimi customer, Christina shares a holiday email marketing idea guest post : Use Mad Mimi to prepare a ‘Holiday Gift Guide’ email. It’s the most wonderful time of the year! And by that,...

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PowerPoint Images for Your Email Newsletter and Blog

If you have a blog and a Mad Mimi email newsletter, you’re probably in constant need of suitable images. An image at the top of a blog post attracts attention, and people are more likely to read it....

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All About Email Newsletter Typography

Before your readers actually read your email newsletter, they see it. Maybe even feel it. What kind of statement does your typography (the style, arrangement, and appearance of your words) make? What...

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Why Branding Makes Your Email Marketing Better

People will tell you it’s important to put your logo on everything you create. While I think the intent behind that is sound, it’s really just a cheat — a way to get around having to do the real work,...

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New Webform Option – ManyContacts

There’s a new webform option on the block. Mad Mimi now integrates with ManyContacts, a free contact form. It’s a sleek, horizontal form that displays at the top of your website and automatically adds...

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Use an Email Sign Up Form to Maximize List Growth

An email sign up form is the most powerful tool for collecting email addresses. It’s accurate, meets permission-based standards, and is mostly hands-free for you! You can literally grow your email list...

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